Tools that answer the money questions.
The calculations I run for clients, built so you can run them yourself. No software to buy and no agency retainer, just the maths and an honest read on what the number means.
Brands I've worked with
over 100 brands
Agencies I partner with
7 agencies
Open a tool
3 tools, free to useProduct pricing calculator
Work out the lowest price you can charge and still have a business. Simple mode for a quick floor, advanced mode for the full cost of making the product and acquiring the customer. First calculation free.
Best for: anyone setting a price for the first time, or suspecting theirs is too low
Open the tool 02 media buyingBreak-even ROAS calculator
Your margin decides the ROAS you need, not an industry benchmark. Work out the return on ad spend below which every sale loses money, then check whether a campaign you are running clears it. First calculation free.
Best for: anyone running paid ads without knowing their break-even point
Open the tool 03media buyingSocial media ad budget
How much to put behind your ads over the next three months, worked out from what you sell and what it costs you. A floor and a ceiling, broken down by month and by day. First calculation free.
Best for: anyone about to spend on ads and guessing at the number
Open the toolTell me what you’d actually use.
If there is a calculation you keep doing by hand, send it to me and I will build it here next.
Creative mind,
creative work.